Here’s another project for road safety, this time the goal is to remind people to fasten their seatbelts. Luna/TBWA advertising agency invited me to this project after the Ministry of Traffic has chosen their creative. The photos were done for the TV ad, which was then followed by other media. The story: life brings a lot of happy and memorable moments. It takes years to reach certain milestones in one’s life, but only a second to take it all away. So fasten your seatbelt – that too only takes a second!

Client: Ministry of Traffic
Agency: Luna/TBWA
Photography and production of photography: Ciril Jazbec
Production of TV ad: Propeler
Styling: Maja Lazar
Make-up artist: Ana Lazovski
Assistant: Uroš Žuraj

This entry was posted on Friday, July 16th, 2010 at 10:00 am and is filed under Photography. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.